Tag Archives: auto marketing online

How frustrating it can be to buy a car

Posted on 30. Sep, 2008 by admin.

5

Seth Godin wrote a great article on his experience buying a car from a local dealer. We often wonder why all of the walk-in traffic to dealerships have pretty much died off, and customers are loving the Internet. As automotive marketers, we need to find more ways to create a better process internally, but to empower Internet shoppers to actually enjoy the process.

Continue Reading